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Paperboard packaging with foiled leaves and creases with and against the grain

End-use areas

Paperboard is a versatile material that can easily be designed for multiple functions and purposes. Learn more about typical end-use areas for paperboards from Holmen.

Holmen is one of Europe's largest producers of fresh fibre-based paperboard. We manufacture and market paperboard for graphical products and exclusive packaging applications that require the best possible functional and aesthetic attributes.

Typical end-use areas for our paperboard products Invercote®, Incada® and Inverform® are cosmetics and beauty packaging, food and confectionery, wines and spirits, medical devices and pharmaceuticals, consumer goods and retail packaging, as well as gift cards, smart cards and other graphical applications. 

When choosing paperboard for your product packaging, there are some basic things to consider. Like what the product is and who the buyer is. If it’s big or small. How fragile it is. How it will be transported and sold.

Just as important is how it looks. To deliver a premium experience you need premium packaging. You need a paperboard that will make your design ideas become reality and leave a strong visual impact that properly conveys your brand. 

And there are other considerations as well. Is it sustainable? How does it fit into your supply chain?  

On the following pages, we will dig into the answers. They are based on what your product is. Because there are different demands if you are a cosmetics manufacturer than if you are in frozen and chilled food production or selling home electronics.

Paperboard for all end-use areas

Explore end-use areas where our paperboard has proven to be a good choice as packaging material.

Powder blush smeared out on pink background

Cosmetics and beauty packaging

Convey beauty, stand out on shelves, and be sustainable with the right paperboard packaging.

Close-up photo of glasses with alcoholic beverages

Wines and spirits packaging

Create shelf impact and protect your wine or spirits products with the right paperboard packaging.

Raspberries spread out on a red background

Food and confectionery packaging

Achieve functional and protective food and confectionery packaging by selecting the right paperboard material.

Drugs spread out on a light background

Pharma and medical device packaging

Get inspiration for your pharma or medical device packaging, and learn what matters when choosing paperboard material.

AirPods spread out on a white background

Consumer goods packaging

Elevate your consumer goods packaging with the right paperboard material.

Paperboard gift cards spread out on a brown background

Cards

Paperboard cards are produced using 100 per cent natural materials and are therefore fully recyclable and biodegradable.

Guide

How to choose paperboard

What’s the right packaging material for your product? What characteristics should be considered when choosing paperboard? We have some good advice to share in the publication "How to choose paperboard".

Choose paperboard

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Holmen produces premium paperboard and innovative paper products suitable for multiple packaging solutions and graphical applications. Conscious customers appreciate our products due to their product properties and low climate impact. We use fresh fibres from sustainably managed forests and have four production facilities in Sweden and the UK. 

Our paperboards are developed for purposeful packaging solutions and graphical applications in sectors including cosmetics, electronics, pharmaceuticals and food. 

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