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What is considered premium is changing over time. For us at Holmen Iggesund, premium goes beyond the properties and the performance of our paperboard products. We believe that premium comes with being purposeful in all aspects of the word. We aim to dive deep and explore the needs of tomorrow together with our customers and partners. Join us as we are exploring the past, present and future of premium. What do you consider to be premium?
Design Director Jump Jirakaweekul at Collins believes the products and their packaging should provide an enticing experience.
Learn Jump Jirakaweekul's best advice on how to create better premium designs and solutions.
Green Gift Cards has produced around 500,000 gift cards using Invercote for the Horticultural Trades Association.
A collaboration between Holmen Iggesund, Bodegas Balsamic, Durero Packaging and Series Nemo won the "Carton of the year" award at ProCarton Excellence Award.
The One Whisky Collection’s new packaging reflects the brand and its latest expressions, while maintaining excellent functionality.
Paperboard isn’t just for packaging. You can play with it too! This memory card game is playful and educational for all ages.
A completely wood-based packaging solution visualising how new technologies and co-learning can be used to create a circular future.
What values do we connect with premium and what will add value in the future? Unbox #3 explore the past, present and future of premium. We discover trends and how they will affect the packaging solutions of tomorrow.
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