Influencers are often the closest link between brands and consumers but how can you catch their attention? And how should you work with influencer marketing?
Unbox #1
Unbox #1 focuses on changes in consumer behaviour and how brands can create engaging experiences through digital channels. And how this puts new demands for purposeful packaging solutions.
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Meet the experts at Unbox #1
For the first Unbox we have invited three inspiring guests.
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When purposeful packaging is the full experience
Over the last dramatic year, e-commerce has become the new normal for consumers worldwide. Through a recent case study, paper merchant Antalis has researched how this can affect packaging design and inspire company branding.
Let's talk more on how to create a deeper engagement with consumers
At Holmen Iggesund we know all about paperboard and a lot about packaging. We'd love to talk more on how we can develop smart packaging solutions together.