Designed by Ichikudo’s long-time partners Hosoyamada Design Office, the Tokyo Bay Fish Calendar consists of 12 index-type paperboard cards that are made with Holmen's paperboard Invercote G 330 gsm. The solid bleached board is designed for graphical products and premium packaging where an exceptional aesthetic result is desired.
Each card is printed on both sides of Invercote G and features illustrations and information about a different species of fish that calls Tokyo Bay home, rendered in a variety of printing and finishing techniques such as embossing, foiling and glossy spot UV.
The calendar was recently featured in the weekly paper inspiration series by PaperSpecs, a US-based online hub on a mission to provide graphic designers with the resources, insights and tools they need to create innovative printed pieces that wow their clients.
“Ichikudo is known for creating self promotions that truly stand out. Their calendars always surprise and delight,” says Sabine Lenz, founder of PaperSpecs.
Each card has also been die cut to create a numbered tab and is scored and folded, Lenz adds. “Not only does this tent fold conceal the bruising from the emboss but the back of the tent also provides an excellent place for a convenient overview of this month and the next two, as well as information about the particular fish featured and even cooking tips. Note that November’s Flounder will be delicious as sashimi and kombu sashimi.
“The Tokyo Bay fish calendar features Ichikudo’s strong ties to community concerns, which coupled with the attractiveness of the actual piece ensures that clients and potential clients will hold on to it all year round,” Lenz continues. “In short, this calendar is baytiful!”
Created 3 April, 2023.