Iggesund Paperboard - Invercote and Incada - Iggesund

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Inspire 58 - The Eye-catching Issue

This issue contains articles about Tobii, a company working with eyetracking, that follows how the eyes perceive an object and find out how it can be used when designing a package. Graphic designer Mirko Borsche and packaging designer Uwe Melichar shares their thoughts about design and print. There are success stories about Starck Paris, Jimmy Choo perfume, Korres skincare, Braastad Cognac and Natursutten paficiers. You can read about how the cover was digitally printed on Invercote Creato 260 g/m², using 2 fluorescent additional colours to the usual 4. Please use an UV-lamp and see how they look!   

Trends Item number: CO18001DE
Price: Free

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